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Leverage AI to Turn Information into Insights in No Time
Receive the Voice Note
AI transcribes the voice note
AI codes response into categories
Receive voice notes from your participants
Once you receive your voice notes our AI transcribes the voice notes you received
Once your voice note has been transcribed, Our AI can categorise the responses the answers received
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Spend less time on manually analysing and leverage our AI analysis tool to get insights from the answers you have gotten.
Imagine sitting at your desk and having to listen to every audio file you obtained? It get s a bit draining. We have a transcriber that can help you with that. Turn all MP3 answers you got into text
Don't get Google Sheet or Excel nausea, let AI detect the sentiment so that you can understand the market trends and consumer preferences and deliver the best report to your clients.
No more sifting through Excel Sheets for hours. Our AI takes your raw data and converts it into actionable insights within minutes. Freed from the constraints of manual analysis, you can now pour your energy into crafting compelling and insightful reports for your clients
At Yazi, we combine the efficiency of real-time data collection with the intelligence of AI-driven analysis. From transcribing voice notes to diving deep into open-ended responses and assessing public sentiment, our features are designed to provide you with comprehensive, actionable insights. Read on to discover how each feature can revolutionise your research process.
Our AI system automatically transcribes voice recordings to text. It's a boon for qualitative research, capturing the nuances of spoken responses.
Our AI Open Text Analysis sorts through open-ended responses, identifying key themes and insights. It goes beyond mere numbers to understand context and sentiment.
efficiently codes open-text responses into distinct categories, simplifying the analysis process for market research.
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Discover why leading agencies and researchers trust Yazi for their data collection needs. Hear directly from our satisfied clients who've experienced the transformative power of our platform.
"Yazi's targeted approach was essential in validating our concept for a project aimed at SMEs. Their efficient data collection and ability to access the right market segment provided us with the crucial insights needed to validate and refine our product strategy, especially in understanding operational, pricing, and competitive dynamics."
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"Yazi was a game-changer for us! It helped us connect with a typically hard-to-reach audience via WhatsApp, opening up a whole new segment for our research. It was quick, cost-effective, and highly personalised. We received our results in less than 24 hours! Yazi saved us loads of time and empowered us with valuable insights to make informed product development decisions based on a deeper understanding of our audience."
"Yazi's WhatsApp platform has been such an amazing resource for our team to utilise. It granted us swift and direct access to our target market, significantly enhancing our product development process. Tim from the Yazi team was particularly helpful, offering guidance on question design and research methodology. Thanks to Yazi, we were able to refine our marketing strategy, positioning, and communication effectively."
"Working with Yazi, and particularly with Tim, showcased the platform's remarkable flexibility and problem-solving prowess. Tim's foresight and ability to anticipate our project needs were exceptional. Yazi's adaptability was key in managing the dynamic demands of academic research, proving invaluable in my studies."
We have gathered the answers to common queries about how Yazi facilitates revolutionary market research through WhatsApp, alongside a host of other insightful information.
Yazi is a Market research platform built on top of WhatsApp. You have the ability to script, design, edit, launch and analyse your results on our webapp. The questions are sent via WhatsApp and the participants interact with them there as if it is a normal conversation.
Yazi prioritises data privacy by anonymising information, employing robust encryption, and allowing database access only to authorised personnel through password and 2FA protection. We adhere to stringent security standards including ISO/IEC 27001, NIST, PCI SSC, and GDPR, ensuring no data sharing with external third parties. Our comprehensive Data Security Program encapsulates physical and logical security measures, data access controls, encryption, along with data backup, recovery, and a well-structured incident response framework. In adherence to GDPR's principles, we process user data with utmost transparency, and address data deletion requests promptly as delineated in our Terms of Service, providing you with control over your data.
Our WhatsApp surveys boast an impressive response rate of 62%, showcasing superior engagement compared to traditional online surveys, especially valuable in reaching individuals with limited internet access. The low data cost of 10 cents per survey, alongside the prevalent use of WhatsApp in South Africa with a 95% penetration rate, facilitates nationwide representation, reducing financial and phone storage barriers.
The familiar and user-friendly nature of WhatsApp enhances participant comfort, while its pause-resume functionality ensures convenience in survey completion. Moreover, the recent WhatsApp API upgrade enables rich data collection through various media forms without incurring significant data costs, paving the way for nuanced longitudinal studies. This platform's habit-forming nature, reinforced by personal engagement from our researchers, makes it an exemplary channel for continuous and detailed market research.
Question Types Supported:
Limitations:
At Yazi, we employ a multifaceted approach to recruit diverse and reliable survey participants. Our strategies include:
