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Forsta is a broad enterprise XM and research suite. Yazi is focused: WhatsApp-native surveys, diaries and AI interviews with 70-90% completion and 24-hour insights.
Forsta is a broad enterprise experience-and-research platform spanning surveys, qual and analytics. Yazi is focused: WhatsApp-native surveys, diaries and AI interviews with high response.
Book a 15-min demo →The honest version: Forsta is a powerful enterprise suite for large experience and research programmes, with deep survey, panel and reporting tooling.
That breadth comes with weight. Yazi is purpose-built for one thing done well: conversational research in WhatsApp, live in 24 hours, with AI follow-ups and 70-90% completion.
| Forsta | Yazi | |
|---|---|---|
| Primary channel | Web & multi-mode | ✓WhatsApp: no app, no login |
| Strongest markets | Global enterprise | ✓25+ countries; deepest where WhatsApp dominates |
| Methods | Surveys, qual & analytics suite | ✓Surveys, diary studies & AI interviews |
| AI moderation | Analytics with some AI | ✓AI follow-ups on every answer; auto-transcribed & themed |
| Participant friction | Web / email / portal | ✓Reply in a thread they already use |
| Speed to insight | Programme-based | ✓24h from launch to insight |
| Languages | Multilingual | ✓100+ languages, voice + text |
| Setup | Enterprise implementation | ✓Launch in minutes |
If you need one enterprise suite spanning surveys, qual and analytics across a large programme, Forsta is a strong fit. If you want focused, fast conversational research with high response, Yazi is built for it.
“Yazi simplified data collection, increased our engagement and response rate, and gave us an overall better platform to collect quality data for our clients.”
A 15-minute demo, your use case, real numbers.
Book a Demo →